Medicare Supplement Live Transfer Leads: A Buyer's Guide

Perhaps you own an insurance company, or are an independent life insurance agent. Maybe, you’re someone who does it all, wearing dozens of hats at the same time to get the job done, no matter what. Either way, when it comes to generating Medicare Supplement Leads, it pays to have a bit of help.

Often times, the main concerns people have about this type of lead services are lead quality, and ROI. As long as you focus on finding a quality live transfer leads service, this should never be a problem. With our Live Transfer Medicare Supplement Leads, by the time the phone rings in your call center, there’s a whole team of highly trained professionals who’ve worked hard to set you up for a win.

Each team member plays a key role in the success of your Medicare lead sourcing and closing process. For example:

• Someone paid attention when you described exactly the kinds of Medicare leads you want
• Someone else did the research to determine the best time, place, and tactic for reaching your ideal buyer
• Someone created an ad to grab their attention, and tested that ad - often at great cost
• Someone else answered the phone in our call center and asked some questions to make sure the caller meets your specifications

And THEN your phone rings, leaving you to finish the job of getting that senior just the right Medicare supplement plan for their needs.

So, what should you look for in order to make sure you find the Best Medicare Supplement Live Transfer Leads on the market? In this buyer’s guide, we break down everything you need to know.

Medicare Warm Transfers, the Ultimate in Teamwork

To someone who’s trying to do all of that work solo, it probably looks like you’ve got an unfair advantage. Maybe it is. But we like to think of it more as “teamwork” instead.

After all, Medicare warm transfers are one of the best ways to ensure that consumers get what they need - on their timetable. Plus, along with data leads, generating incoming calls is one of our specialties. Whether they go through an interactive voice response system (IVR) or a qualification conversation with one of our operators, by the time our clients’ phones ring, the odds of closing a deal skyrocket.

They say that teamwork makes the dream work, and it’s certainly true in this case. If you’ve read this far, it’s probably a safe bet that you’re looking at buying calls for your team to sell Medicare supplement plans. We’ll give you the inside scoop on how to get way more than your money’s worth.

Why Should I Buy Medicare Supplement Live Transfer Leads?  

There are many advantages to buying medicare supplement live transfer leads. These leads, as the name suggests, are live transfers meaning they come to your agents after undergoing a pre-qualification vetting process.

No more cold calling, no more declines for common health issues, just the most targeted, qualified leads for half the cost. Compared to standard leads, our live transfer leads are easier to close thanks to their qualifications, their exclusivity, and the work our team puts in prior to the live transfer straight to your agents.

But how can you justify the cost of live transfer leads? What factors make the process of buying medicare supplement leads a no brainer for your company? Let’s investigate a few of the benefits of working with Digital Market Media.

1. Save Time & Money

This type of lead maximizes your outreach budget while simultaneously making the most out of your agents’ time. Agents are not spending time trying to track down prospects and cold call and follow up. Instead, live transfer leads allow them to focus on speaking with highly qualified leads, cultivating a relationship with them, and following up until the sale is closed.

These leads are also identified using a healthy mix of online and telemarketing tactics, allowing you to pay a fraction of the cost of traditional leads, despite their higher quality. Plus, you only pay for the leads you need, and nothing more.

We don’t want your agents to waste time with unqualified leads, or with internal support either. Rest assured we give responses within 24 hours so you won’t wait on support tickets or waste time keeping agents on hold.

2. Talk to Only the Most Qualified Medicare Leads   

We offer only the most qualified Medicare leads. Live transfer leads from the internet are not exclusive but they are more expensive. We, instead, find interested prospects who have yet to take any action and transfer them to agents for half the price.

You save money on the initial cost but also on the long term value of these leads because they remain exclusively yours and are never resold to another agent.

The scrubbed data is compliant with DNC and TCPA and other information compliances. Once the leads are safe to contact, we feed them into a highly effective predictive dialing software which maximizes caller productivity while concurrently reducing lead costs for agents.

The live transfer leads are extremely targeted, not just by  age group but also based on income, past browsing activity, and a multitude of other factors. This allows your agents to maximize productivity and improve close rates by only speaking to the most qualified medicare supplement live transfer leads.  

3. Avoid Cold Calling & Cold Outreach  

It’s no secret that cold calling is incredibly inefficient. This is much more effective than purchasing a list of leads because it puts your agents in contact with people who have been effectively vetted and are already interested, already fit the criteria, and are willing to hear you out.

On top of that, by the time your agents get leads on the phone, they have already been prepped, educated, and warmed up to the call they are about to have, giving your agents a much higher chance to establish a relationship, set future appointments, and most importantly close deals.  

Lastly, before we transfer medicare leads to your agents, we also make sure to pass any relevant information to them, allowing us to pick up right where we left off, saving clients time, and giving your company a great brand image.

4. Higher Close Rates

Due to the higher quality of live transfer medicare supplement leads, agents generally experience marginally higher close rates. Part of this filtering process relies upon scripts tailored to appropriately qualify the interest of health of each lead prior to transferring them to agents.

The process for pre-qualification screens for critical illnesses like:

• Cancer
• Heart Attack
• Stroke
• Heart Disease
• COPD
• And more…

On top of that, we also determine which Medicare Supplements your leads qualify for, giving them preliminary information about what to expect, and asking them the necessary questions to determine which options may be best for them. This further maximizes the time and efforts of your agents.

5. Guarantee Connection With Leads

Our transfer team focuses on aligning with your company, this allows you to easily accept leads at certain times of the day. This helps to maintain contact ratios close to 100%, with the exception of situations where your agents are not available, in which case the lead gets sent to email so a follow up can be made immediately while the lead is still hot.

By choosing time frames to transfer leads to your agents, you are able to dramatically increase the likelihood of connection, improving client relations and closing rates. Overall, we are able to

How Are Live Transfer Medicare Leads Created?

Rest assured, our live transfer Medicare leads are properly vetted during the screening process before being handed off to your agents. Our processes are designed to target only the most qualified leads, while simultaneously working smarter and not harder in order to keep cost per acquisition down. Before ever contacting one of these leads, our team runs them through a rigorous qualification process:

Pre-Qualification Process

Before we send a lead your way, we undergo some of the pre-qualifications and take into account prior to transferring leads things like:

• Medical history
• Income
• Supplement needs
• Current retirement options
• Current healthcare options
• Interest level
• And more…

We understand that your success is our success, so we spend a majority of our time working to make sure that every live transfer medicare supplement lead we send you is of the highest quality.

Highly Filtered Sales Leads

We take into account many factors in order to properly filter the leads before they get handed off to you. We consider things like age and income level, only filtering those leads that fall into a minimum income group and an appropriate age range.

We also connect you to the best leads based on interest level. If someone only seems half interested, or seems like it would be a hassle to continuously connect with them, we move to the next potential lead.

This ensures your agents strictly spend time speaking to the most qualified, ready to buy leads on the market.

Top Notch Transfer Training

Our agents are trained with the skills necessary to transfer leads properly, starting by using specially crafted scripts to filter the best possible leads.

We train each team member to properly promote your company, and educate leads so that they are warmed up before they are ever transferred to your agents.

We also bring to the table our extensive background in the industry. This allows leads to not only be qualified, but properly educated before speaking with your agents, preventing against wasted time from speaking to confused or low quality leads.

Scrubbed Sales Data

One of the most important parts of the live transfer medicare lead sourcing process is making sure that every touchpoint you make with a potential client is one that follows the strict data and telemarketing compliance laws in the United States.

Rest assured that all of the sales data and outreach is compliant with DNC and TCPA laws, along with dozens of other codes and standards. This ensures that every lead is safe to be used by your company, and verified by ours.

How to Buy the Best Medicare Leads

Now that you understand why Medicare live transfer leads are so effective, the process of how they are sourced, and how to close more deals, you are probably asking, “how can I purchase the best Medicare Supplement live transfer leads?”

1. The Secret’s in the Source

You’ll want to do your homework before you buy - without that due diligence, it’s incredibly risky to buy calls or leads.

While nobody wants to sling mud, it’s a fact that not every call and lead source is ethical. That’s an understatement echoed in the news and the nation’s courtrooms. (Did you happen to see our recent roundup of Robocalls Crackdowns?)

We WISH we were shocked when stories of lead generation malfeasance made the headlines. But as industry insiders with a long history of taking the high road, we’ve seen and heard all the horror stories of unethical lead providers who are just in it to make a quick buck.

In fact, we belong to an exclusive alliance of providers (it’s invite only, and there are just a couple dozen of us) that keeps an eye on the call and lead marketplace. That helps us be extraordinarily picky about which publishers we work with; we actually reject nearly 99% of the publisher applications we receive.

2. Avoid Lead Sources that Don’t Make Compliance Their #1 Goal

You’ve heard the phrase “guilty by association” before, certainly. In our world, that’s very much a reality. If you buy your Medicare warm transfers from a source that’s not fully understanding, respecting, or obeying the compliance regulations (DNC and TCPA to start with), you’re gambling.

Some of these sources might not care what happens to them - after all, they can just close up shop and open under another name. But the courts will paint you with the same brush, and that can cost your company millions in class action lawsuits.

We won’t lie - there’s a whole lot of money in non-compliant calls and leads. At least for the short-term. But to us, this is about the long-term. That’s why we invest so much in the training and technology needed to comply with the regulations: we work really hard to protect our clients and our company. There’s just no other alternative to doing the right things the right way.

3. Look for Onshore Medicare Live Transfer Leads

Again, it would be a whole lot more profitable to send calls overseas as we generate Medicare warm transfers. American workers command much higher wages, after all! But that’s not how we do things.

We know that Americans want to talk with Americans. That’s never truer than when it comes to getting the information they need to make such an important decision as choosing their Medicare supplement plan. It can be a sensitive conversation, and we want to make sure it’s as easy for inbound callers to discuss their needs as possible.

You might also want to ask your potential call provider how their call center employees are compensated. Here, they’re hourly - we pay them whatever the outcome of any particular call is. It would definitely be cheaper if they were on some sort of commission plan - but we don’t do that.

That’s because we know that the call dynamic shifts when an agent’s not going to get paid unless they get a specific result. When the only “pressure” is to treat callers like the valuable human beings they are, everyone has a better experience and it results in more sales.

4. Monitor and Focus on Call Quality

This can get dicey in a hurry! Ever had the experience of buying calls or leads from a new provider and while they start out good, quality takes a nosedive before long? We hear that from new clients all the time - having that experience elsewhere is what led them to go looking for a new place to buy their Medicare supplement calls.

Warm transfers yield some of the best possible leads for a sales team to close. It’s the perfect example of how that “wingman” role plays out. Other people do all the “hard” parts of bringing Medicare supplement calls to your team. All that’s left is for them to answer the phone and close the sale.

But we don’t just SAY we’ve got great quality warm transfer calls for Medicare. We leave that decision up to you. With some of the longest durations in the industry, we’ll give your team 1-2 minutes to talk with these consumers before the call becomes billable. If somehow a call reaches you that’s not a fit, just end the call within that duration period. You don’t pay for it - we do.

5. Watch Your CPA

Like you need to be told that?! We know what it’s like on your end - you live and die by certain KPIs, and your cost per acquisition tops that list. When you’re able to fine-tune your campaign to make the numbers work, only then does it make sense to scale.

As we talk with new clients, sometimes they’re surprised when we say, “We watch your CPA as closely as you do.” But it’s true. We work with our clients to help them reach a CPA that makes sense.

For any call buyer who’s dealt with other providers’ “take it or leave it” perspective on cost per acquisition, this is certainly a refreshing difference. It’s just how we do things here - and we know that our success hinges on yours.

4 Tips for Closing More Live Transfer Medical Leads

If you want to close more of the live transfer Medicare leads in order to make the most of them, you need to be there for your leads long term and work with them regularly. These leads are hot, but they still require effort to move from a lead to a sale.

Your success is our success, so in this section, we will outline some easy tips you can use to make sure your agents are given every chance to succeed on the phone.  

1. Focus On Your Lead’s Education Needs

The best way to sell more Medicare Supplement Packages to live transfer leads is by educating them. You need to focus on answering their questions so that you are seen as a reliable authoritative figure, someone with answers not just someone pushing a sale.

While we do our best to educate the leads before transferring them, they will almost always have more questions. Having highly trained agents who are educated in every aspect of Medicare will ensure that your company becomes a go-to resource for your leads. It also helps to develop trust, which is essential to closing a sale.  

2. Be A Medicare Guru - Training Is Everything

Having the in-depth knowledge to help any live transfer medicare supplement lead is essential to closing more clients.

This comes down in large part to timing. Contact ratios go up by 900% if the leads are phoned within 5 minutes of being generated. These leads convert 22% more often.

3. Establish a Relationship

It is important to nurture leads and establish relationships with them. 27% of sales leads are never followed up and yet just 25% of leads are ready to buy right now.

Making 2 calls versus 1 increases the chance of getting through to a prospect by 87%. And 50% of people who request information won’t make their purchase for 3 months, so patience and follows ups are key.

On top of that, people, especially Baby Boomers, want to be treated well and appreciated by their agents. A vast majority of Medicare Supplement sales will not be made on the first call. Additional information may be needed, or they may need to compare options, or perhaps speak to a spouse or lawyer before making a decision.

By training your agents to keep active notes logged for each lead, you are able to connect with them on a deeper level, building a relationship with each call, and showing them that your company cares about their story and their experiences. This greatly improves your chances of closing deals.

4. How the Call Ends is the Most Important Part

The average agent only attempts to reach prospects twice and 25% will stop after the second try. Yet, 2% of sales are made through the first contact, another 3% through the second, 5% through the third, 10% through the fourth, and an astounding 80% through the fifth.

Leads should be contacted at least 6-12 times until you are able to get ahold of them. Otherwise, your agents are not taking the necessary steps to make the most of the Medicare live transfer leads you are paying for.

Another place that you can generate more Medicare Supplement leads is to ask for referrals. Studies show that 91% of customers would give referrals when prompted, but only 11% of them are asked for referrals by agents. These additional referrals result in follow up appointments 80% of the time.

Why Work With Digital Media Market?

So what sets us apart from the rest of the market place? What makes us a reliable source for your Medicare Supplement Live Transfer Leads?

1. Exclusive Live Transfer Medicare Leads

The leads we provide your company with are entirely exclusive. They are not resold, and are never given to another client. This means you do not have to worry about getting to them first, and can let them mature as needed through your pipeline.

Another hidden benefit is that you can source leads that are younger than 65, and get in touch with them years before they start worrying about their Medicare Supplements, establishing a relationship over time.

2. Highly Targeted, High Closing Rate Leads

The reason we have seen such success in this industry is because we spend more time, money, and energy into training our team and honing our processes than just about any of our competitors.

This means that you can be sure that every lead which reaches your agents is extremely qualified, and ready to buy.

3. Extremely Focused on Compliance

Compliance is our #1 priority. There is no benefit to passing on leads that do not comply with DNC and TCPA, it can hurt both yours and our company, and cost millions in lawsuits.

You can be sure that every Medicare Supplement live transfer lead you receive from our team is compliant with all relevant laws and regulations, ensuring no headaches later down the line.

4. Onshore Team With Excellent Support

No one wants to speak with someone on the phone who can barely speak English, or who may disconnect at any given time.

Our team members are entirely based in the United States, guaranteeing the highest call quality, and extremely smooth live transfers of warm leads every time.

5. Years of Experience and Results

Led by me, Tom Carolan, CEO of Digital Market Media, our team places an extremely high focus on delivering results, and we achieve this thanks to excellent leadership, training, and sourcing techniques.

Since 2010, I have helped various companies,  including Fortune 500 Companies to generate in excess of $200 million in sales, helping clients realize revenue growth of 50% - 150% and increased profits of 67% - 186 % within 12 – 18 months.  

I am confident that my team has the tools, experience, and discipline to change your business by introducing your agents to highly qualified, live transfer Medicare Supplement leads.

What Are the Next Steps - Buy Live Transfer Medicare Leads

If your values and ours align, we’d love to take the next step with you toward a long-term, highly-profitable working relationship.

But whether you buy calls from us or from somewhere else, we hope you’ll keep these pointers in mind. Not only will they help you get top-quality, compliant, affordable calls, but they’ll also help protect you and the industry as a whole. Together, we can all work together to help consumers get what they need - and to help companies flourish.

If you do want to buy calls from us, we recommend starting small as a sort of test. Once you see how well they’re converting, you’ll feel a lot more confident about ramping up. You can start the process by reaching out - we’ll take it from there!

Contact us today to speak with one of our representatives, who can help answer any questions you may have, and guide you through the process of working together to get started sourcing highly qualified leads.