Robocalls
Robocalls are in the news again, with multiple stories of lawsuits and other financial disasters.
We’re certainly not about rejoicing over someone else’s troubles. So, we’re not sharing these stories for any other reason than to hammer home how crucial compliance is. In fact, we wish this was the first time - or the last - that we’d need to point out cases of telemarketing gone bad.
“Yesterday the FTC announced that they have won a court order against four seperate operations that have been “bombarding consumers nationwide with billions of unwanted and illegal robocalls pitching auto warranties, debt-relief services, home security systems, fake charities, and Google search.” The FTC also went after one company that provided the software platform used to make more than one billion illegal robocalls. Some of these groups spoofed caller IDs to trick you into answering.”
“Comedian John Oliver is taking aim at the Federal Communications Commission again, this time demanding action on robocalls while unleashing his own wave of robocalls against FCC commissioners.”
“A Tennessee woman has been awarded nearly half a million dollars after a furniture company illegally hounded her with hundreds of robocalls, sometimes more than 10 times per day, even after she asked them to no longer contact her, per court records.”
Over the past few months, regulators at the Federal Communications Commission have been feeling the pressure from lawmakers and consumers who are urging them to put an end to the relentless onslaught of robocalls people receive every day. Last year, consumers received over 26.3 billion of these scammy calls and the problem only appears to be getting worse. “I’m getting a robocall, too,” Stephenson said during the Economic Club event, ultimately declining the call on his Apple Watch. “It’s literally a robocall.”
“New York artist Jennifer May Reiland’s phone rings all the time. While that gives the impression that she’s a very popular lady, the constant calls she gets aren’t from real people: They’re robocalls or telemarketing algorithms trying to sell her something. While this is a daily annoyance for many, Jennifer’s relationship with robocallers goes even deeper. “I work at a bookstore and for a while, I guess robocallers were spoofing our number because we would get multiple calls each day from people demanding angrily, ‘Why did you just call me?’ and when I said we didn’t, they refused to believe me,” she says.”
Compliance Has Never Been More Crucial
If you’re not absolutely certain that your call center is compliant with the TCPA and DNC, that should become your top priority before you let one more auto-dial call take place. You can get a quick explanation by clicking through the links above - or by reading our book Have them at Hello: How the Best Call Centers Crush Sales Projections.
Not only can a class action lawsuit cause a devastating financial downturn for your company, non-compliant calls also work against the entire marketplace as consumers reach the breaking point.
While you can minimize your risks tremendously by generating inbound calls, you can also do so by working ONLY with affiliate networks that consider compliance a hallmark of their success.
Here at Digital Market Media, we work extremely hard to supply our clients with all the calls and leads they can handle. Our solemn commitment to you is that we so value and respect your business that every single day, we focus on three aspects of this industry:
- Compliance
- Quality
- CPA
Everything we do, we do to make scaling your business profitable, safe, and easy. Plus, we do it all onshore.
Here to Help You Grow
All you have to do to start getting all the calls and leads you need is to reach out and ask. After an initial conversation to find out exactly what you need, we’d recommend starting with a test. We work closely with our clients to optimize their campaigns so they can achieve their target CPA.
If you’re ready, we are, too!